Facebook marketing is a great opportunity to present your business or product to your exact customers. By combining fresh creative ads with marketing tools such as audience targeting, competitor research, split-testing, and retargeting, we are able to track the effectiveness of your campaign and continuously test your campaigns until they make you money and help you grow.
Prospecting
- Purchase driven optimization
- Interest-based prospecting
- Look-a-like based prospecting
Retargeting
- Segmented website/social retargeting
- Dynamic Product Retargeting
Creatives
- Diversify ads using a mixture of still imagery and video content
The Process
Step 1: Segment
Successful Facebook Advertising campaigns start with intelligent and strategic segmentation. We employ tried and true segmentation strategies, and account structures that will help us best enter often saturated markets with a scalable and efficient plan of attack.
Step 2: Create
Great conversion rates are not just based on ad strategies; they are also based on how captivating the ads are themselves. Our team looks at the entire process and will create ad groups that not only target the most likely audiences, but also speak the language that responds best to your target demographic. Whether that’s through a sequence of imagery, video, or simply captivating language, we look at the full process top to bottom and create campaigns that draw in the most engagement.
Step 3: Deploy
Once your ads are ready to go, our deployment process is never a set-it-and-forget-it type of arrangement. Each individual ad and group will be closely watched in that first stretch to ensure that our strategies are taking effect.
Step 4: Optimize
While campaigns may look like they are performing well, we never settle on just “good enough”. Our team will continually monitor your ad campaigns and modify as needed to ensure that if there is room for improvement, we take full advantage of it.
Results
Brands We’ve Worked With
Frequently Asked Questions
Will you take a look at my account before I get started?
We would be happy to perform an audit of your account free of charge to see if our services might work for you. We’re in the business of building value in any way we can.
How long are your contracts?
Our contracts have always been and will continue to be month to month. We prove our value each and every month and build long-term partnerships that way.
How does your pricing work?
We offer a la carte pricing for all our services and create packages specific to your business.
How much money do I need to spend on ads?
We recommend a minimum of $1,000 per platform. This allows for Facebook and Google algorithms to collect data and optimize properly. Anything under these minimums allows for incomplete modeling, and lower performance.
Do I own the account(s) you build or do own them?
You will always maintain ownership of all accounts. We help you set up your accounts and you give us the authorization to run them. They always remain yours.
How does reporting work?
Reporting will vary depending on ad spend and need. This can be established in our kickoff call.
Do you offer creative services?
Yes! Of course, creating ads are part of the initial scope of work, but if extra creatives are needed like photos, videos, or extra graphic design, we have fantastic partners to connect with!
How do I get started?
Just fill out the form below. We look forward to speaking with you!
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